{"id":968,"date":"2020-11-21T00:27:35","date_gmt":"2020-11-20T23:27:35","guid":{"rendered":"https:\/\/test.markhor-design.com\/?post_type=project&p=968"},"modified":"2025-01-22T13:29:30","modified_gmt":"2025-01-22T12:29:30","slug":"salon-de-lescalade-2020","status":"publish","type":"project","link":"https:\/\/markhor-design.com\/index.php\/project\/salon-de-lescalade-2020\/","title":{"rendered":"Salon de l’escalade 2020"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb max_width=\u00a0\u00bb1080px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.4″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n

Salon de l’escalade 2020\u00a0<\/h1>\n
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R\u00e9alisation de toute la communication Print et une partie digitale du Salon de l\u2019escalade 2020 : Affiche et ses adaptations, flyers, stickers, poufs, b\u00e2ches, logotypes, banni\u00e8res Web, guide visiteur, carte de voeux, pr\u00e9sentation commerciale,\u2026.<\/p>\n

Pour l\u2019affiche 2020, nous avons voulu mettre l\u2019accent sur l\u2019escalade nouveau sport olympique des JO 2020. J\u2019ai donc illustr\u00e9 \u00e0 partir de photos les diff\u00e9rentes disciplines pr\u00e9sent\u00e9es pour l\u2019escalade aux jeux olympiques en 2021 : la difficult\u00e9, le bloc et la vitesse \u00e0 travers 3 athl\u00e8tes de diff\u00e9rents pays. J\u2019ai repris les couleurs de la charte graphique du salon pour chacune : Le rouge repr\u00e9sente la vitesse (les voies de vitesses poss\u00e8dent toujours des prises rouges, et cette couleur est aussi le symbole de la rapidit\u00e9), le bleu c\u2019est la couleur de la difficult\u00e9 car elle repr\u00e9sente le calme et la s\u00e9r\u00e9nit\u00e9 qu\u2019on a besoin pour finir une voie sans \u00e9chec, et le jaune donne le c\u00f4t\u00e9 dynamique au bloc.
La forme des 3 blocs rouge bleu et jaune symbolisent \u00e9galement les modules qu\u2019on retrouve en salle d\u2019escalade. Ils s\u2019\u00e9clatent pour donner du mouvement \u00e0 la cr\u00e9ation et dynamisent l\u2019affiche. La poudre blanche c\u2019est la magn\u00e9sie du grimpeur, clin d\u2019oeil aux salles d\u2019escalade. Utilis\u00e9e fortement la magn\u00e9sie donne des effets de fum\u00e9es dans l\u2019atmosph\u00e8re comme je l\u2019ai illustr\u00e9 ici.<\/p>\n

Le Salon de l\u2019Escalade est le premier en Europe, c\u2019est un \u00e9v\u00e8nement qui regroupe de nombreux acteurs du milieu de l\u2019escalade de la France et de l\u2019\u00e9tranger.<\/p>\n

Je remercie Eric pour toute la confiance qu\u2019il m\u2019accorde et pour ces 3 ans de collaboration.<\/p>\n

www.salon-escalade.com<\/a><\/span><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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Salon de l’escalade 2020\u00a0 R\u00e9alisation de toute la communication Print et une partie digitale du Salon de l\u2019escalade 2020 : Affiche et ses adaptations, flyers, stickers, poufs, b\u00e2ches, logotypes, banni\u00e8res Web, guide visiteur, carte de voeux, pr\u00e9sentation commerciale,\u2026. Pour l\u2019affiche 2020, nous avons voulu mettre l\u2019accent sur l\u2019escalade nouveau sport olympique des JO 2020. J\u2019ai […]<\/p>\n","protected":false},"author":1,"featured_media":963,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[15],"project_tag":[],"class_list":["post-968","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-print"],"yoast_head":"\nSalon de l'escalade 2020 - Markhor Design<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salon de l'escalade 2020 - Markhor Design\" \/>\n<meta property=\"og:description\" content=\"Salon de l'escalade 2020\u00a0 R\u00e9alisation de toute la communication Print et une partie digitale du Salon de l\u2019escalade 2020 : Affiche et ses adaptations, flyers, stickers, poufs, b\u00e2ches, logotypes, banni\u00e8res Web, guide visiteur, carte de voeux, pr\u00e9sentation commerciale,\u2026. 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